What happens when everyday creators become the bridge between the Statehouse and the public? In this conversation with South Carolina political influencers Laurie, Carrie, and Jessica, we explore how social media is changing political messaging, helping voters understand what lawmakers are doing, and connecting people across the state who thought they were alone in their views. From reproductive rights updates to library fights and legislative debates, these creators are building a direct-to-voter pipeline for real-time civic awareness. We discuss how grassroots political influencers, local statehouse updates, and South Carolina political organizing are reshaping how voters engage with state politics.
00:00 Introduction
04:03 Why They Started Political Content
07:10 Identity, Faith, and Politics in South Carolina
14:54 Does Advocacy Content Drive Change?
17:15 TikTok and the Political Influencer Economy
27:31 Mobilizing vs Organizing for Real Change
34:09 Digital Strategy and Women Driving Change
39:40 Messaging Strategy and Reaching New Voters
45:41 Independence and Respect Across Parties
50:37 Inclusion, Belonging, and Fixing Politics
Lori Douglas
https://tiktok.com/@calltoactsouthernstyle
Carey Shofner
https://tiktok.com/@messyasamother
Jessicka Spearman Childs
https://tiktok.com/@scjesckachilds
Also available wherever you get your podcasts:
Apple Podcasts https://podcasts.apple.com/us/podcast/frogmore-stew/id1714820542
Spotify https://open.spotify.com/show/6pxy2KuAmOfHCOU7xFQHUj
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Frogmore Stew is brought to you by The Alliance Coalition
The Alliance Coalition works to redistribute power back to YOU, the voter. We do this by collecting data on belief systems, providing clear and digestible political information, history and trends, while building a community for those of us who feel politically unhoused. We encourage all to engage in shaping our state’s future and communicating our thoughts about how to do that productively.
https://www.thealliancecoalition.org/